The Learning Edge

QnA is a specialized provider of professional & in-house trainings across different industry verticals focused on Management, Investor Relations, Personal Development, Sales & Marketing, IT, Banking, Finance and Business Strategy.

Companies globally are investing in people to attain a competitive edge. Keeping in mind this indispensable need to grow and expand; QnA Trainings offers a comprehensive line up of trainings designed to integrate new advancements of the ever changing business environment. Whether it is a Leadership training, Executive Assistant master class or a Cross Cultural Management workshop, we have a highly qualified and experienced trainer to ‘walk the talk’ with you. QnA works with the best trainers in the industry in order to facilitate and improve organizational performance and achieve desired results. We work with some of the leading organizations and also provide them with tailor made in-house trainings to meet their requirements. Training schedules and agendas are all pre-arranged before trainings to create a more interactive, seamless and productive session.

These are dynamic and highly interactive sessions having a mix of role plays, individual and group diagnostic exercises, short presentations, problem solving, case vignettes, in-program coaching and multi - sensory learning format. If you are interested to know more about our specialized courses or want us to design a tailor made course for your organization please contact us at +971 4 388 5545 or by email:

ROI for HR Masterclass

A proven process to measure the impact of every project and program

Human resources executives, now more than ever, are under pressure to demonstrate business value of the HR function from CEOs, CFOs, COOs, and other business leaders. It's impossible to know where to focus your resources unless you have solid HR data.

The challenge lies in developing the measures of value, including monetary value, when they are needed and presenting them in a way so that stakeholders can use them:
  • Before the project is implemented.
  • During implementation, so that maximum value can be attained.
  • During post-analysis, to assess the delivered value against the anticipated value.
The ROI Methodology is a process that addresses all three scenarios.

We bring to you the pioneer of ROI methodology, Dr. Jack Phillips, with over two decades of experience in working with Fortune 500 companies all over the world and unmatched pool of best practices and case studies gathered along the way. The Master class will provide a unique platform to learn, engage and network with peers from across industries from the Middle East region. The event is a must-attend for every HR professional looking to raise the bar and emerge as strategic partners in their organizational growth.

and so much more...

Jack J. Phillips, Ph.D.

Jack J. Phillips, Ph.D., chairman of ROI Institute, is a world-renowned expert on accountability, measurement, and evaluation. Phillips provides consulting services for Fortune 500 companies and major global organizations. The author or editor of more than 75 books, he conducts workshops and presents at conferences throughout the world.

Phillips has received several awards for his books and work. On three occasions, Meeting News named him one of the 25 Most Powerful People in the Meetings and Events Industry, based on his work on ROI. The Society for Human Resource Management presented him with an award for one of his books and honored a Phillips ROI study with its highest award for creativity. The American Society for Training and Development gave him its highest award, Distinguished Contribution to Workplace Learning and Development, for his work on ROI. The International Society for Performance Improvement presented Jack with its prestigious Thomas F. Gilbert Award for his contribution to human performance technology. His work has been featured in the Wall Street Journal, BusinessWeek, and Fortune magazine. He has been interviewed by several television programs, including CNN.

You can register by sending an email at call +971 4388 5545.

Click here to Register

About Us

QnA stands for Quality and Assurance & since 2004 we are producing global events in targeted industry verticals driven by the value of promising less & delivering more.

Our Address


B3401, Latifa Tower,
Trade Centre First,
Sheikh Zayed Road ,
Dubai, United Arab Emirates

Our Contacts

Call +971 4 388 5545
Fax +971 4 386 3989